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Adrian Hallmark quits Bentley to affix rival Aston Martin as CEO

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Bentley Motors’ well-liked chief government and chairman Adrian Hallmark is quitting the Crewe-based luxurious carmaker to take a brand new function steering its British supercar rival Aston Martin.

After six years at Bentley, Hallmark will be a part of Aston Martin as its chief government no later than October 1, 2024. Till then Amedeo Felisa, appointed two years in the past, will proceed as CEO, overseeing the introduction of Aston Martin’s upcoming merchandise, together with the launch of its third next-generation sports activities automobile later this 12 months, which is able to spherical out its new front-engine automobile line-up alongside the profitable launches of the DB12 and Vantage fashions.

Hallmark has greater than 25 years of senior automotive management expertise gained in the USA, Europe, and Asia, together with roles at Bentley, Porsche, and Volkswagen.

In February 2018 Hallmark took on the management of Bentley Motors amid troublesome enterprise situations, and oversaw the launch of latest luxurious fashions and set the strategic purpose of constructing Bentley probably the most sustainable luxurious model by 2030.  He stated: “Bentley has had an amazing affect on me. To redefine luxurious mobility for the longer term with such a powerful model is a process that I took on with full dedication and nice pleasure. The time has now come for me to show to new challenges. I want to categorical heat due to your complete Bentley workforce for all that we now have achieved collectively in the previous couple of years.“

He added: “Like many working throughout the ultra-luxury phase, I’ve admired the continued transformation of Aston Martin’s model and merchandise from afar.”

Hallmark is trying ahead to working with Aston’s board and staff to guide its subsequent chapter.

“The transformation of Aston Martin is without doubt one of the most fun tasks throughout the ultra-luxury automotive trade. I’m trying ahead to persevering with the Firm’s nice momentum and utilising my expertise and keenness to additional unleash this iconic model’s potential and take it to even higher success,” he stated.

Lawrence Stroll, government chairman of Aston Martin, stated: “When Amedeo was appointed CEO, I spoke of him main a brand new part of progress and improvement. Two years on, we now have delivered on that promise, as we close to completion of our thrilling new product portfolio and transfer nearer to our imaginative and prescient of turning into the world’s most fascinating, ultra-luxury British efficiency model.

“I’d wish to personally pay tribute to Amedeo, recognising not simply what he has achieved at Aston Martin however all through his lengthy and distinguished profession on the very high of the ultra-luxury automotive trade. I’m happy that Amedeo will stay in publish till Adrian joins and can proceed to supervise the launch of our upcoming merchandise, with our breathtaking line-up of latest entrance engine sports activities vehicles a becoming legacy to his time main the corporate and its product technique. We look ahead to celebrating Amedeo’s contribution to Aston Martin’s latest success earlier than wishing him the perfect.

“In Adrian Hallmark, we’re attracting one of many highest calibre leaders not simply in our phase, however in your complete international automotive trade. Complementing our world-class management, Adrian will carry to Aston Martin unrivalled expertise in each the ultra-luxury and British manufacturing sectors to progress our technique and proceed latest momentum.”

Felisa thanked the board and workforce for his or her assist, and added: “I’m extremely pleased with the progress made over the past two years, which has aligned Aston Martin for a constructive future path. I imagine now’s the correct time to permit the corporate to transition to new management.”

Bentley stated it is going to appoint a brand new CEO in the end.

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