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BMW Group Malaysia right this moment introduced its gross sales outcomes for 2023, which was a really important 12 months for the corporate that had lots to have a good time. Firstly, 2023 marked the twentieth anniversary of BMW Group Malaysia. Secondly, the corporate offered a complete of 15,012 models of BMW, MINI and BMW Motorrad autos, which represents a 3.8% year-on-year (YOY) enhance from 2022.
Going by particular person manufacturers, a complete of 11,699 BMW automobiles have been offered final 12 months (-1.3% YoY), whereas MINI noticed an enormous leap of 41.9% YoY to hit 1,750 models. Lastly, BMW Motorrad bikes contributed 1,563 models to complete gross sales, which is 13.4% up from 2022.
Specializing in BMW, it was revealed the over 3,600 BMW electrical autos (EVs) have been delivered in 2023, with the i7 making up round 600 models. The iX did even higher as over 1,100 models have been delivered to prospects, with the xDrive40 being the most well-liked variant. In the meantime, M autos just like the M4, M3 and M2 noticed over 500 deliveries final 12 months.
Shifting away from BMW’s electrical and high-performance autos and into the bread-and-butter fashions, BMW’s X vary of SUVs contributed probably the most gross sales with over 4,000 models. That is adopted by the three Collection with round 2,600 models and the 5 Collection with over 800 models.
“There really has been no higher approach to shut over 20 years of the BMW Group in Malaysia than seeing the exemplary efficiency of our autos within the native premium automotive market. We have now seen the outstanding progress of our electrifying BMW i fleet, particularly by the introduction of the BMW iX1, the BMW iX, BMW i7, the MINI Electrical and the first-ever electrified addition within the City Mobility area, the BMW CE04,” stated Pierre Jalady, vice chairman, head of MINI area Asia, Japanese Europe, Center-East, Africa.
“The acceptance of those autos allowed us to attain the title of the primary premium electrical autos supplier in Malaysia, an achievement that we don’t take flippantly because it underscores our aim to form, lead, and future-proof the Malaysian automotive panorama within the years to come back with the most recent technological choices from the BMW Group,” he added.
Apart from native gross sales, BMW Group Malaysia additionally builds automobiles for export, and final 12 months noticed a complete of two,800 models exported to abroad markets just like the Philippines and Thailand, making the corporate the highest premium automotive exporter right here.
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