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Toyota’s Hybrid Focus Performs Proper Into The Buyer’s Pockets In March: Toyota Up 21.9% – Lexus Up 16.7%

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 Toyota Motor North America (TMNA) at present reported March 2024 U.S. gross sales of 214,894 autos, up 21.8 % on a quantity and every day promoting fee (DSR) foundation versus March 2023. Gross sales of electrified autos for the month totaled 78,157, representing 36.4 % of whole gross sales quantity.

 

For the primary quarter, TMNA reported gross sales of 565,098 autos, up 20.3 % on a quantity foundation and up 17.2 % on a DSR foundation versus March 2023. Gross sales of electrified autos for the primary quarter totaled 206,850, representing 36.6 % of whole gross sales quantity.

 

Toyota division posted March gross sales of 184,123 autos, up 22.7 % on a quantity and DSR foundation. For the quarter, Toyota division reported gross sales of 486,627 autos, up 21.3 % on a quantity foundation and up 18.1 % on a DSR foundation.

 

Lexus division posted March gross sales of 30,771 autos, up 16.7 % on a quantity and DSR foundation. For the quarter, Lexus division reported gross sales of 78,471 autos, up 15.0 % on a quantity foundation and up 12.0 % on a DSR foundation, the division’s best-ever first quarter.

 

“Due to our numerous portfolio of 27 electrified car choices between the Toyota and Lexus manufacturers, buyer demand for our merchandise continued to develop in March and within the first quarter,” mentioned Jack Hollis, govt vp, gross sales, TMNA. “Our groups are getting ready to launch greater than 20 new, refreshed or particular version autos later this yr together with the all-new 2024 Tacoma with accessible hybrid powertrain, plus the all-new 2024 Land Cruiser and 2025 Camry, each completely with hybrid powertrains, providing much more electrified choices that matches prospects’ life and desires.”

 

March and First Quarter 2024 Highlights (quantity foundation until in any other case famous)

 

TMNA:

 

March gross sales of electrified autos have been 78,157, surging 60.9 %, representing 36.4 % of whole gross sales quantity

First quarter gross sales of electrified autos have been 206,850, surging 74.1 %, representing 36.6 % of whole gross sales quantity

Automobiles up 36.2 % in March and up 31.2 % within the first quarter

Vans together with SUVs up 16.1 % in March and up 16.0 % within the first quarter

27 electrified Toyota and Lexus car choices accessible at dealerships

 

March gross sales have been 184,123, up 22.7 %

First quarter gross sales have been 486,627, up 21.3 %

March electrified car gross sales have been 66,492, up 57.0 %

First quarter electrified car gross sales have been 177,778, up 76.4 %

Automobiles up 40.8 % in March and up 35.5 % within the first quarter

SUVs up 30.9 % in March and up 31.9 % within the first quarter

Vans up 15.3 % in March and up 15.2 % within the first quarter

Prius, Prius Prime, Camry HEV, Crown and RAV4 HEV all posted sturdy triple-digit positive factors within the first quarter

All-electric bZ4X gross sales have been up 13.1 % in March and up 11.7 % within the first quarter

Complete RAV4 gross sales have been up 45.1 % in March and up 47.4 % within the first quarter

4Runner gross sales have been up 70.4 % in March and up 60.2 % within the first quarter

Sienna gross sales have been up 53.2 % within the first quarter

Tundra gross sales have been up 41.3 % in March and up 31.0 % within the first quarter

Greatest-ever March gross sales:

GR 86

bZ4X

GR Corolla

Crown

RAV4 PRIME

All-time best-ever month:

Corolla HEV

Corolla Cross HEV

Crown

RAV4 HEV

Sequoia

Tundra HEV

Greatest-ever first quarter:

bZ4X

GR Corolla

Corolla HEV

Corolla Cross

Crown

RAV4 HEV

RAV4 PRIME

Sequoia

Tundra HEV
 

Lexus Division:

 

March gross sales have been 30,771, up 16.7 %

File first quarter gross sales of 78,471, up 15.0 %

March electrified car gross sales have been 11,665, up 87.5 %

First quarter electrified car gross sales have been 29,072, up 61.1 %

Automobiles up 4.5 % in March

Vans up 20.6 % in March and up 20.0 % within the first quarter

ES HEV, NX HEV, NX PHEV, RX HEV and LS HEV all posted sturdy double-digit positive factors within the first quarter

All-electric RZ gross sales have been up 363.8 % in March and up 766.5 % within the first quarter

LS gross sales have been up 5.6 % in March and up 18.6 % within the first quarter

LC gross sales have been up 21.6 % in March and up 13.9 % within the first quarter

Complete NX gross sales have been up 15.9 % in March and up 10.0 % within the first quarter

Robust gross sales of the all-new TX; 9,956 bought within the first quarter

Greatest-ever March gross sales:

Complete NX

NX HEV

NX PHEV

RX HEV

RZ

Greatest-ever first quarter:

Complete autos

Complete LUVs

Complete NX

NX HEV

NX PHEV

RX HEV

Be aware:

HEV = Hybrid Electrical Car

PHEV = Plug-In Hybrid Electrical Car

FCEV = Gasoline Cell Electrical Car

BEV = Battery Electrical Car


 



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